We’re a team of runners who’ve spent years pushing our limits, both mentally and physically. Along the way, we got fed up searching for high-quality apparel with a timeless aesthetic, not just another big-brand logo. We wanted something more, something tied to a community bigger than ourselves. When we couldn’t find it, we built it. That’s how Inner Self started.
Turns out, we weren’t alone. The support from the Inner Self community has blown us away. We’ve hosted runs where over 200 of you showed up, sweaty, smiling, and real. It’s proof this is more than just a brand, it’s a community.
For us, running’s not just a sport. It’s a way to break past the noise—society’s limits, your own doubts—and find who you really are. It’s where you meet others who get it, who have the same values, and who want to live a little bolder. Our apparel’s made for that: tough, practical, and designed to keep up with you, whether you’re grinding out miles or becoming your truest self. Each piece is there to help you move, feel strong, and own your run.
Inner Self is about stepping out of your comfort zone—because that’s where life starts. It’s not just clothes. It’s us, you, and a movement to run free.
